3D ANIMATION SOFTWARE MARKET SIZE AND SHARE ANALYSIS - GROWTH TRENDS AND FORECASTS (2024-2031)

Key Developments

• In December 2023, Spaceblock, a South Koread-based startup specializing in virtual game and performance content, launched an innovative series of motion capture-based 3D animation packs on the unreal engine marketplace. This groundbreaking collection is designed to revolutionize the realms of virtual gaming and live performances by offering users unparalleled realism and creativity.
• In November 2023, DeepMotion, a leader in AI-powered motion capture technology, launched MotionGPT (now called SayMotion), a groundbreaking tool that harnesses the power of Generative AI to transform text prompts into intricate 3D animations. MotionGPT simplifies the animation creation process and transcends physical barriers, enabling a more diverse audience of creators and industries to bring 3D animations to life using just text inputs.  This innovation eliminates the need for specialized hardware and technical expertise required for traditional motion capture, democratizing access to 3D animation.
• In September 2023, Adobe unveiled a suite of powerful AI and 3D innovations across its video and audio applications, including Premiere Pro and After Effects. The new AI-powered features automate time-intensive tasks, empowering video editors and motion designers to bring their creative vision to life more efficiently. Complementing these advancements, Adobe also enhanced the storage capabilities of its Frame.io collaboration platform, further streamlining the video production workflow.
• In August 2023, NVIDIA announced a significant update to its OBniverse platform, introducing enhanced foundation applications and services. These additions aim to help developers and industrial enterprises optimize their 3D workflows by leveraging generative AI and the OpenUSD framework.
• In August 2023, a consortium of industry leaders, including Pixar (The Walt Disney Company), Adobe, Apple, Autodesk, and NVIDIA, joined forces with the Joint Development Foundation (JDF), an affiliate of the Linux Foundation, to launch the Alliance for OpenUSD (AOUSD). This alliance is dedicated to promoting the standardization, development, and growth of Pixar's Universal Scene Description (USD) technology, with the goal of advancing the capabilities of Open Universal Scene Description (OpenUSD) and driving greater interoperability in the 3D ecosystem.