In significant development, Edenesque, a pioneering plant based milk company announced the expansion of its product line on October 2023. The company has introduced a new range of plant based milk. The company launched three new type of plant based milk including barista blend pistachio milk, unsweetened oat milk, and barista blend oat milk. These innovative products are made up from plant based milk aligning with Edenseque mission to reduce dairy products.
The new oats milk offers to the people will help in boast an impressive nutritional profile. It is made up with 5 gram of protein per serving and less than 1% sugar. This makes the, an attractive option for health-conscious consumer.
The introduction of these new products marks as a significant development for Edensque, as the company continues to innovate new flavors and expand its presence in the global market. By leveraging plant based mil as a primary product the company has crating a lot of options to vegan milk. With the commitment to quality to company has made significant impact of the plant-based milk industry. The company will offer a range of healthy, delicious, and sustainable products.
As the demand for plant-based products continues to grow, Edenesque is well-positioned to meet this demand. With its commitment to innovation, quality, and sustainability the company is poised to become a leader in the plant-based milk industry.
In its recent report Coherent Market Insights states that, the global plant-based milk market is expected to reach at US$ 32.33 Billion by 2031 by US$ 19.88 Billion in 2024. Sales are projected to expand at a CAGR of 7.2% between 2024 and 2031. This is due to rising demand from health conscious consumer and rising rate of lactose intolerance. People are switch to vegan plant based milk from other form of milk. As compared with the plant based milk, animal based milk has more fat content, less calories, and low cholesterol this will drive demand.
Asia Pacific is poised to dominate the global market during the forecast period. This is due to rising consumer awareness about health and nutrition level. Key players are investing in research and development to innovate new products to enhance the profile and packaging designs. To increase the distribution channel these player are also forming partnership with cafes, restaurants, and food companies.
Similarly, Europe is also leading the way in the global plant based milk market. This is owing to rising rate of health conscious people in the region. Countries like India and China are also adopting western culture. These factors will lead to growth in the global market during the forecast period.
“Shifting lifestyle pattern of millennial and Gen Z will provide an opportunity for growth to the plant based milk market,” says a lead Consumer goods analyst Sakshi Suryawanshi. Plant based milk is enriched with nutrients and protein and are mostly preferred by the young generation. As people are adopting western diet culture and shift to vegan diet will also lead to drive demand in upcoming decade.
