The Personal And Entry-Level Storage (PELS) Market refers to the segment of the data storage industry that serves individual consumers and small businesses. The market is characterized by a high degree of fragmentation, with many players offering a variety of products ranging from external hard drives to network-attached storage (NAS) devices. The demand for PELS products has been driven by the increasing use of digital media and the need to store and share large amounts of data. Additionally, the market has been affected by the shift towards cloud-based storage solutions, which offer a more convenient and flexible alternative to traditional PELS products. Despite this trend, PELS products continue to be popular due to their affordability and ease of use, particularly among consumers who prioritize physical ownership and control over their data.
The Global Personal And Entry-Level Storage (PELS) Market was valued at US$ 61.9 Mn in 2021 and is expected to reach US$ 546.7 Mn by 2030, growing at a CAGR of 36.6% between 2022 and 2030.
Leading Companies in the Personal And Entry-Level Storage (PELS) Industry:
1. IBM Corporation
IBM Corporation, also known as International Business Machines Corporation, was founded in 1911 and is headquartered in Armonk, New York, United States. IBM operates in over 170 countries and provides a range of technology products and services, including software, hardware, and cloud computing. In March, 2023 IBM announced that BESTSELLER India, the Indian subsidiary of BESTSELLER, is collaborating with IBM Consulting to deliver key transformation projects aimed at building an intelligent and autonomous fashion landscape and rapidly fuel business growth.
2. Cisco Systems Inc.
Cisco Systems Inc. was founded in 1984 and is headquartered in San Jose, California, United States. The company operates in over 100 countries and is a leading provider of networking hardware, software, and telecommunications equipment.
3. EMC Corporation
EMC Corporation, now a subsidiary of Dell Technologies, was founded in 1979 and is headquartered in Hopkinton, Massachusetts, United States. The company operates in over 80 countries and is a leading provider of data storage, information security, and cloud computing solutions.
4. Symantec Corporation
Symantec Corporation was founded in 1982 and is headquartered in Mountain View, California, United States. The company operates in over 50 countries and is a leading provider of cybersecurity software and services.
5. NetApp Inc.
NetApp Inc. was founded in 1992 and is headquartered in Sunnyvale, California, United States. The company operates in over 100 countries and is a leading provider of data storage and management solutions. In November, 2022 NetApp® , a global, cloud-led, data-centric software company announced the opening of its new international headquarters in Cork, Ireland. The office is in Navigation Square within Cork’s Docklands, Ireland’s largest and most ambitious urban regeneration project.
6. Hitachi Data Systems (HDS)
Hitachi Data Systems (HDS), a subsidiary of Hitachi, Ltd., was founded in 1989 and is headquartered in Santa Clara, California, United States. The company operates in over 100 countries and is a leading provider of data storage and management solutions.
7. Hewlett-Packard Company
Hewlett-Packard Company, also known as HP, was founded in 1939 and is headquartered in Palo Alto, California, United States. The company operates in over 170 countries and provides a range of technology products and services, including personal computers, printers, and enterprise software. In March, 2023 HPE GreenLake and Joyuus partner to provide health resources for post-partum women.
8. Toshiba Corporation
Toshiba Corporation was founded in 1875 and is headquartered in Tokyo, Japan. The company operates in over 50 countries and provides a range of technology products and services, including personal computers, semiconductors, and electronic devices. In March, 2023 Toshiba Corporation developed a compact, high-sensitivity odor sensor that detects specific odor, for on-site maintenance and inspection of social infrastructure facilities.
9. Dell Inc.
Dell Inc., now a subsidiary of Dell Technologies, was founded in 1984 and is headquartered in Round Rock, Texas, United States. The company operates in over 180 countries and provides a range of technology products and services, including personal computers, servers, and storage devices. In March, 2023 CrowdStrike and Dell Technologies Join Forces to Transform Commercial PC Cybersecurity
10. Seagate Technology
Seagate Technology was founded in 1979 and is headquartered in Cupertino, California, United States. The company operates in over 40 countries and is a leading provider of data storage solutions. In March, 2023 Seagate Technology Holdings plc (NASDAQ: STX) and Seagate Federal, Inc. (dba. Seagate Government Solutions) and Los Alamos National Laboratory signed a cooperative research and development agreement to jointly explore developing efficient computing near storage, especially in settings where erasure encoding is needed for data protection.
11. Western Digital Corporation
Western Digital Corporation was founded in 1970 and is headquartered in San Jose, California, United States. The company operates in over 50 countries and is a leading provider of data storage solutions, including hard disk drives and solid-state drives.
*Definition- Personal and Entry-Level Storage (PELS) refers to data storage solutions designed for individual consumers and small businesses. These can include external hard drives, USB drives, memory cards, and network-attached storage (NAS) devices.
