The scalp care market is influenced by several key dynamics. Firstly, the growing awareness among consumers about the importance of scalp health and its impact on overall hair condition drives market growth. Increasing concerns related to scalp issues such as dandruff, itchiness, and dryness contribute to the demand for scalp care products. Additionally, the rising prevalence of scalp conditions like scalp psoriasis, eczema, and seborrheic dermatitis fuels market expansion. The availability of a wide range of scalp care products, including shampoos, conditioners, serums, and treatments, offers consumers diverse options to address their specific scalp concerns. Moreover, the trend of natural and organic scalp care products is gaining traction, driven by the growing preference for clean beauty and sustainable ingredients. However, factors like intense market competition, pricing pressures, and the presence of counterfeit products pose challenges to market players. Overall, the scalp care market is expected to witness steady growth due to increasing consumer awareness and the availability of innovative scalp care solutions.
The global Scalp Care Market was valued at US$ 12,204.6 Mn in 2021 and is forecast to reach a value of US$ 16,083.8 Mn by 2028 at a CAGR of 4.02% between 2022 and 2028.
Leading Companies in the Scalp Care Industry:
1. L'Oreal SA:
Founded in 1909, L'Oreal SA is a French multinational company specializing in beauty and personal care products. The company is headquartered in Clichy, France. L'Oreal operates in over 150 countries worldwide, including major markets such as the United States, China, and Brazil. In recent years, L'Oreal has made significant developments in the field of scalp care. In March 2022, the company launched a new range of scalp treatments aimed at addressing various scalp issues, such as dandruff, dryness, and sensitivity. These products were formulated with innovative ingredients and technologies to provide effective solutions for scalp health.
2. Moroccan Oil:
Moroccan Oil, also known as Moroccanoil, is a beauty brand specializing in hair care products. The company was founded in 2008 and is based in Israel. Moroccan Oil has gained popularity for its argan oil-infused hair products, which are known for their nourishing and moisturizing properties. While the company's primary focus is on hair care, it has also expanded its product line to include scalp care solutions. In June 2021, Moroccan Oil introduced a new scalp treatment collection that aims to promote a healthy scalp environment and address common scalp concerns such as dryness, itchiness, and flakiness.
3. Unilever PLC:
Unilever PLC is a British-Dutch multinational company established in 1930 through the merger of Lever Brothers and Margarine Unie. The company's headquarters are located in London, United Kingdom, and Rotterdam, Netherlands. Unilever operates in more than 190 countries worldwide, making it one of the largest consumer goods companies globally. In the field of scalp care, Unilever has been actively developing innovative products. In September 2022, Unilever announced the launch of a new scalp care range under its popular brand, Dove. The range includes shampoos, conditioners, and treatments formulated to address scalp dryness and nourish the scalp for healthier hair.
4. Procter & Gamble Co.:
Procter & Gamble Co., commonly known as P&G, is an American multinational consumer goods corporation. The company was founded in 1837 and is headquartered in Cincinnati, Ohio. P&G operates in more than 180 countries worldwide, offering a wide range of products across various categories, including beauty and personal care. P&G has made notable advancements in the field of scalp care. In October 2021, the company introduced a new line of scalp-focused products under its popular brand, Head & Shoulders. These products feature enhanced formulations designed to address specific scalp concerns, such as dryness, itchiness, and dandruff.
5. Beiersdorf AG:
Founded in 1882, Beiersdorf AG is a German multinational company specializing in skincare and personal care products. The company's headquarters are located in Hamburg, Germany. Beiersdorf operates in more than 150 countries worldwide, offering well-known brands such as Nivea, Eucerin, and La Prairie. In the field of scalp care, Beiersdorf has been actively developing new solutions. In February 2023, the company announced the launch of a scalp care range under its Nivea brand. The range includes shampoos, conditioners, and scalp treatments that aim to nourish the scalp, promote healthy hair growth, and address common scalp issues.
6. Johnson & Johnson Inc.:
Johnson & Johnson Inc. is an American multinational corporation founded in 1886. The company is headquartered in New Brunswick, New Jersey. Johnson & Johnson operates in more than 60 countries worldwide, with a diverse portfolio of products spanning various sectors, including pharmaceuticals, medical devices, and consumer goods. In terms of scalp care, Johnson & Johnson offers a range of products under its well-known brand, Neutrogena. These products target different scalp concerns, such as dryness, flaking, and sensitivity. The company continuously innovates to provide effective and gentle scalp care solutions to its consumers.
7. The Estee Lauder Companies Inc.:
The Estee Lauder Companies Inc. is an American multinational conglomerate focused on beauty and personal care products. It was founded in 1946 and is headquartered in New York City. The company operates in more than 150 countries worldwide, with a diverse portfolio of brands that includes Estee Lauder, Clinique, MAC, and many others. While scalp care is not the primary focus of the company, Estee Lauder has introduced scalp care products under some of its brands. These products aim to address specific scalp concerns and provide nourishment to promote healthy hair.
8. Himalaya Wellness Company:
Himalaya Wellness Company, commonly known as Himalaya Herbals, is an Indian company founded in 1930. The company is headquartered in Bengaluru, India. Himalaya specializes in herbal healthcare and personal care products, utilizing traditional Ayurvedic ingredients and formulations. While Himalaya is known for its extensive range of herbal skincare and wellness products, it has also ventured into scalp care. The company offers a range of hair care products that target scalp health, including shampoos, conditioners, and hair oils formulated with natural ingredients.
9. Kao Corporation:
Kao Corporation is a Japanese multinational corporation founded in 1887. The company is headquartered in Tokyo, Japan. Kao operates in more than 50 countries worldwide and is involved in various sectors, including personal care, cosmetics, and chemicals. Kao has been actively involved in the development of scalp care solutions. In March 2022, the company announced the launch of a new scalp care range under its brand, Bioré. The range includes scalp scrubs, shampoos, and conditioners designed to cleanse the scalp, remove impurities, and promote a healthy scalp environment.
10. Natura & Co.:
Natura & Co. is a Brazilian multinational company founded in 1969. The company's headquarters are located in São Paulo, Brazil. Natura & Co. operates in over 70 countries worldwide, offering a diverse portfolio of brands that focus on natural and sustainable products. In the field of scalp care, Natura & Co. has made advancements through its brand, Natura. The company offers scalp care solutions that aim to balance the scalp, reduce oiliness, and promote a healthier scalp environment.
11. Lotus Herbals Pvt. Ltd.:
Lotus Herbals Pvt. Ltd. is an Indian company founded in 1993. The company is based in Noida, India, and specializes in herbal skincare and personal care products. Lotus Herbals operates in multiple countries worldwide, including India, the United States, the United Kingdom, and several Asian and Middle Eastern countries. While the company primarily focuses on skincare, it also offers hair care products that cater to scalp care. Lotus Herbals provides shampoos and hair treatments formulated with herbal ingredients to address specific scalp concerns and promote overall scalp health.
12. Bioderma Laboratories:
Bioderma Laboratories is a French skincare company founded in 1977. The company is headquartered in Lyon, France. Bioderma is known for its dermatologically tested and hypoallergenic products that cater to various skin concerns. While the company's primary focus is on skincare, it also offers scalp care solutions. Bioderma provides scalp-specific shampoos and treatments formulated to soothe and balance the scalp, reduce irritation, and promote healthier hair and scalp conditions. Bioderma's scalp care products are developed with a focus on maintaining the overall health and well-being of the scalp.
Definition- Scalp care refers to the practice of maintaining and nourishing the scalp, which includes keeping it clean, balanced, and free from common issues like dryness, dandruff, itchiness, and sensitivity.
