The global dry shampoo market has been experiencing significant growth in recent years, driven by the increasing demand for convenient and time-saving hair care products. The market is highly competitive, with a large number of players offering a wide range of products at various price points. The major players in the market include Unilever, L'Oreal, Procter & Gamble, Coty Inc., and Kao Corporation. The market is also characterized by the growing popularity of natural and organic dry shampoos, as consumers become more conscious of the ingredients they put on their hair and scalp. Other key trends in the market include the introduction of dry shampoos specifically designed for different hair types, such as curly or oily hair, and the increasing use of dry shampoos as a styling product rather than just a quick fix for oily hair. The market is expected to continue growing in the coming years, driven by factors such as the growing trend towards on-the-go lifestyles and the increasing demand for sustainable and eco-friendly hair care products.
Global Dry Shampoo Market was valued at US$ 3.3 Billion in 2021 in terms of revenue, exhibiting a CAGR of 6.3% during the forecast period (2022 to 2030).
Top Companies in the Dry Shampoo Industry:
1. Henkel AG & Company
Henkel AG & Company is a German multinational company founded in 1876 and headquartered in Düsseldorf, Germany. The company operates in three main business areas: Adhesive Technologies, Beauty Care, and Laundry & Home Care. Henkel operates in more than 120 countries, with approximately 52,000 employees. In February, 2022 Henkel Adhesives Technologies India Private Limited (Henkel India), in collaboration with Global Mission Astronomy India and Lions Clubs International District 3234 D2 unveiled India’s biggest school level Astronomy Observatory and Laboratory for students in Maharshi Karve Stree-Sikhshan Sanstha, Pune.
2. Kao Corporation
Kao Corporation is a Japanese multinational company founded in 1887 and headquartered in Tokyo, Japan. The company operates in four main business areas: Beauty Care, Human Health Care, Fabric & Home Care, and Chemicals. Kao Corporation operates in over 30 countries. In February, 2023 Kao Corporation and Mitsui & Co., Ltd. agreed that Mitsui would subscribe to new quotas in Kao's wholly owned subsidiary in Brazil, TBP Importação e Comércio de Cosméticos LTDA., with a view to expanding business in Brazil.
3. L'Oreal SA
L'Oreal SA is a French multinational company founded in 1909 and headquartered in Clichy, France. The company specializes in beauty products and operates in four main business areas: Consumer Products, Professional Products, L'Oréal Luxe, and Active Cosmetics. L'Oreal SA operates in more than 150 countries. In March, 2022 L'Oréal announced a new investment in a venture led by Geno, a biotechnology company, to create sustainable alternatives to key ingredients in beauty products.
4. New Avon LLC
New Avon LLC is an American multinational company founded in 1886 and headquartered in New York, United States. The company specializes in beauty products and operates in two main business areas: Beauty and Fashion & Home. New Avon LLC operates in more than 50 countries, with approximately 5,000 employees.
5. Pierre Fabre is a French multinational company
Pierre Fabre is a French multinational company founded in 1961 and headquartered in Castres, France. The company specializes in pharmaceuticals, health, and beauty products. Pierre Fabre operates in over 130 countries. In October, 2022 The Pierre Fabre Group and Gennisium Pharma have announced an agreement whereby Pierre Fabre takes a minority stake in Gennisium through its dedicated investment subsidiary Pierre Fabre Invest.
6. Procter & Gamble Company
Procter & Gamble Company is an American multinational company founded in 1837 and headquartered in Cincinnati, Ohio, United States. The company operates in a wide range of consumer goods and personal care products. Procter & Gamble Company operates in over 180 countries.
7. Revlon Inc
Revlon Inc is an American multinational company founded in 1932 and headquartered in New York, United States. The company specializes in beauty products and operates in three main business areas: Consumer, Professional, and Elizabeth Arden. Revlon Inc operates in more than 100 countries.
8. Shiseido Company Ltd
Shiseido Company Ltd is a Japanese multinational company founded in 1872 and headquartered in Tokyo, Japan. The company specializes in beauty and personal care products and operates in two main business areas: Prestige and Consumer. Shiseido Company Ltd operates in over 120 countries.
9. The Estée Lauder Companies Inc
The Estée Lauder Companies Inc is an American multinational company founded in 1946 and headquartered in New York, United States. The company specializes in beauty and personal care products and operates in four main business areas: Skin Care, Makeup, Fragrance, and Hair Care. The Estée Lauder Companies Inc operates in more than 150 countries.
*Definition- Dry shampoo is a hair care product that allows users to clean their hair without using water. It typically comes in a powder or spray form and works by absorbing excess oil and dirt from the hair and scalp, leaving the hair looking and feeling refreshed.
